The global Application Tracking Systems Market was valued at USD 2.3 billion in 2022. It is projected to reach USD 4.6 billion by 2032, with a compound annual growth rate (CAGR) of 7.6% during the forecast period. The increasing adoption of cloud-based solutions is a major driver for the growth of the ATS market. Cloud-based solutions offer advantages such as easy access, scalability, and cost-effectiveness. This has led to significant adoption of ATS solutions by small and medium-sized businesses (SMEs) who can benefit from these systems without significant upfront investments in hardware and software.
Another factor contributing to the growth of the ATS industry is the growing emphasis on candidate experience and company branding. Employers recognize that the recruitment process goes beyond selecting the best candidate; it also involves providing candidates with a positive experience that enhances the employer's reputation. To improve their brand's reputation, employers are increasingly utilizing ATS solutions that offer a streamlined and user-friendly application process.
The demand for mobile-friendly solutions is also driving the ATS market. With an increasing number of job seekers using mobile devices for job searching and applications, employers realize the need for ATS solutions that are mobile device focused. This trend is expected to continue during the forecast period.
Additionally, the rising demand for analytics and data-driven insights is influencing the ATS industry. Employers understand the importance of data in the hiring process and are seeking ATS solutions that can provide them with valuable insights to make better hiring decisions. As a result, employers are adopting ATS platforms that offer comprehensive analytics and reporting capabilities to streamline their hiring processes.
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The information and communication technology sector is rapidly gaining traction owing to rapid technological advancements, high demand for smartphones, laptops, computers and other modern electronic devices, and increasing adoption of latest technologies such as Artificial Intelligence (AI), Internet of Things (IoT), and cloud services. The ICT sector consists of several sections, software, hardware, telecommunications and other services. Factors such as increasing demand for advanced ICT services in BFSI, agriculture, retail, hospital and healthcare, rapid adoption of digitalization, rising number of internet users and high demand of advanced services and devices are expected to drive global market revenue growth during the forecast period. Other factors such as increasing need for managing large data base, rising concerns about data security and increasing investments in RD activities are expected to boost market growth during the forecast period.
Competitive Landscape:
Competitive landscape of global Application Tracking Systems market is quite fragmented with regional and global key players. These market players are involved in various strategies including mergers and acquisitions, collaborations, new product launches or corporate deals to retain their market position and expand their product portfolio.
some leading companies operating in the global Application Tracking Systems market:
- Oracle Corporation
- SAP SE
- IBM Corporation
- Microsoft Corporation
- LinkedIn Corporation
- iCIMS, Inc.
- Zoho Corporation
- BambooHR LLC
- ClearCompany HRM, Inc.
- Jobvite Inc.
- ADP, Inc.
By Component Outlook
- Software
- Services
By Deployment Mode Outlook
- On-Premises
- Cloud-based
Regional analysis provides insights into key trends and demands in each major country that can affect market growth in the region.
- North America (U.S., Canada, Mexico)
- Europe (Germany, U.K., Italy, France, BENELUX, Rest of Europe)
- Asia Pacific (China, India, Japan, South Korea, Rest of APAC)
- Latin America (Brazil, Rest of LATAM)
- Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)
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